The festive season is upon us, and the world of internet is celebrating the extravagant festivity with all beautifully designed and developed websites.
Businesses from almost every industry vertical are offering best discount services to their respective clientele.
One of the most prominent festivals, Christmas is around the corner, and people are looking to start their festival purchase.
In this festive time customers are expecting something big from the company. Even companies are trying to deliver their clientele the best online shopping experience to their customers.
Therefore, we are here in order to help you build the user-friendly, responsive and navigational landing page, to make your customers’ shopping experience merrier.
The Major Tips For User-Friendly Landing Pages
1. Make a Festive Layout
The first thing with which your customer interact with your website is its UI – User Interface. So to attract your customer and give them festive feeling you have to build a festive layout for your landing page.
It stimulates their holiday spirit, and you can aid their excitement by altering the web pages.
Alter your landing page in such a way that it relates with the festive season. According to Wordstream, the use of red and green colors enhance Christmas theme and make the page merrier.
This Christmas, strengthen your web design services and build an exceptional Christmas friendly layout for your customers.
2. Never Forget Mobile Optimization
Making website mobile responsive is evident in present time. People prefer surfing sites or any web page on their mobile devices than on personal computers or on any other devices.
Make sure the page you are about to viral with festive offers is mobile responsive. According to a report it has been found that around 44% of customers accepted that their mobile phone plays a huge role in inducing their shopping behavior.
Thus, if you are planning to prepare a landing page or you if you are altering you already existing landing page, then you make sure your web page is mobile friendly or mobile responsive.
3. Full Utilization of The Fold
The fold portion of a webpage is very crucial. It should be attractive enough to entice the Christmas feeling in such a way that customers take action on the web page.
An attractive fold of a landing page push your sales in the funnel and augment the conversion rate. Therefore, an organization must leverage the space above the fold to display the festive material for customers.
4. Leveraging Content Marketing
Apart from an attractive UI, content is another crucial part that makes customers think to stay on your web page. A good content bring customers back on your web page.
Content is an unappreciated but highly beneficial part of any website.
Even the smallest of content can create wonders and enhance your sales. Content can be anything ranging from info-graphics, short videos, text or anything else.
Make sure you include each type of content in the right ratio and in the right order under a well-structured digital marketing services.
We understand the Christmas is the time, which might be stressful for many merchants. But after all it is the time of cheer and giving. So just maintain the jolly spirit of Christmas. Surprise your customers.
Hope the tips given in this post will bring a bundle of sales with higher ROI. Merry Christmas everyone!